{"id":7561,"date":"2024-05-07T06:00:00","date_gmt":"2024-05-07T06:00:00","guid":{"rendered":"https:\/\/elizabethmccravy.com\/?p=7561"},"modified":"2024-08-26T19:33:12","modified_gmt":"2024-08-26T19:33:12","slug":"business-growth","status":"publish","type":"post","link":"https:\/\/elizabethmccravy.com\/business-growth\/","title":{"rendered":"Business Growth is NOT Linear: Lessons From Starting a Business Young, Growing it as a Mom, and Learning to Trust God"},"content":{"rendered":"<span class=\"span-reading-time rt-reading-time\" style=\"display: block;\"><span class=\"rt-label rt-prefix\">Reading Time: <\/span> <span class=\"rt-time\"> 5<\/span> <span class=\"rt-label rt-postfix\">minutes<\/span><\/span>\n\n\t<p>Today, I have a special episode in store! This is an interview I did with Becky Hoschek on her podcast <a href=\"https:\/\/beckyhoschek.com\/podcast\" target=\"_blank\" rel=\"noopener\">Beyond<\/a>, which is a show for moms called to business. Becky and I have known each other for ages because she was actually one of my <a href=\"https:\/\/elizabethmccravy.com\/shop\" target=\"_blank\" rel=\"noopener\">first template customers<\/a> and then I was one of her first life coaching clients. She also has done mindset coaching inside of Booked Out Designer before for my students inside the program! I loved this interview about business growth so much, that I knew I wanted to share it with you all.\u00a0<\/p>\n<p>We talk about motherhood and business stuff a lot, although we talk about plenty of other things as well if that doesn&#8217;t interest you. We covered things like:<\/p>\n<ul>\n<li aria-level=\"1\">How I make money online<\/li>\n<li aria-level=\"1\">The time I felt like throwing in the towel (despite business growth)<\/li>\n<li aria-level=\"1\">How I merge having a more systems-related brain and a creative brain<\/li>\n<li aria-level=\"1\">Being okay with failure<\/li>\n<li aria-level=\"1\">Mom life and work schedules\u00a0<\/li>\n<li aria-level=\"1\">How my faith impacts my business\u00a0<\/li>\n<\/ul>\n<p>And honestly &#8211; so much more. As you tune in, this episode originally aired at the end of 2023 so I shared about having only one child and being pregnant at the time. It was also before I had my course Podcast Success Blueprint which is why it&#8217;s not mentioned in the episode.\u00a0<\/p>\n<p>If you love this episode, stay tuned. Becky will be back on the podcast in a few short weeks where I&#8217;m interviewing her! Now, let&#8217;s get into it.<\/p>\n\t<h1>LISTEN TO THIS EPISODE NOW:<\/h1>\n\t<strong>Subscribe &amp; download the episode to your device:<\/strong>\u00a0\u00a0<a href=\"https:\/\/elizabethmccravy.com\/apple\" target=\"_blank\" rel=\"noopener noreferrer\" data-saferedirecturl=\"https:\/\/www.google.com\/url?q=https:\/\/elizabethmccravy.com\/apple&amp;source=gmail&amp;ust=1717195355441000&amp;usg=AOvVaw3BY_-Z_wuq_TB6wfblFpgH\">Apple Podcasts<\/a>\u00a0\u00a0| \u00a0<a href=\"https:\/\/elizabethmccravy.com\/spotify\" target=\"_blank\" rel=\"noopener noreferrer\" data-saferedirecturl=\"https:\/\/www.google.com\/url?q=https:\/\/elizabethmccravy.com\/spotify&amp;source=gmail&amp;ust=1717195355441000&amp;usg=AOvVaw0n_8oSGtnZkFH0hcOMwA-Y\">Spotify\u00a0<\/a>\u00a0|\u00a0 \u00a0<a href=\"https:\/\/elizabethmccravy.com\/youtube\" target=\"_blank\" rel=\"noopener noreferrer\" data-saferedirecturl=\"https:\/\/www.google.com\/url?q=https:\/\/elizabethmccravy.com\/youtube&amp;source=gmail&amp;ust=1717195355441000&amp;usg=AOvVaw05CzHh9-YDEjGYD0aD4ew2\">YouTube<\/a>\u00a0 |\u00a0\u00a0<a href=\"https:\/\/elizabethmccravy.com\/radio\" target=\"_blank\" rel=\"noopener noreferrer\" data-saferedirecturl=\"https:\/\/www.google.com\/url?q=https:\/\/elizabethmccravy.com\/radio&amp;source=gmail&amp;ust=1717195355441000&amp;usg=AOvVaw3bI4MiWRIrUKjZLrKyUt1T\">iHeartRadio<\/a>\n<p><em>Search for episode 266!<\/em><\/p>\n\t<h2>4 Takeaways to Add to Your Notebook:<\/h2>\n<p>There is so much gold in this episode that it&#8217;s DEFINITELY worth the listen, but here are three quick takeaways to give you a little teaser (and something to add to your notebook).<\/p>\n\n<h3>You Don&#8217;t Need to Have An Offer For Everyone<\/h3>\n<p>In this interview, I share how one of the recent &#8220;failures&#8221; in my business was closing my membership. I share 8 lessons <a href=\"https:\/\/elizabethmccravy.com\/closing-my-membership\/\">here<\/a>, but one of the biggest lessons is that you don&#8217;t have to have an offer for everyone. There are a lot of people who will tell you that you need to have an offer for everyone and you don&#8217;t. You don&#8217;t need to have an ascension suite or something for every person in your audience at every stage to buy. You don&#8217;t need to fill every gap.<\/p>\n<p>While the membership closing might be considered a &#8220;failure&#8221;, the truth is that most people who are successful are going to experience things that don&#8217;t go perfectly. <i>One question I like to ask myself is:<\/i> is there a way I can win from trying even if it fails?<\/p>\n<p><i>Read More:<\/i> <a href=\"https:\/\/elizabethmccravy.com\/membership-mistakes\/\">Why I Closed My 170-Member Paid Membership (+ My 3 Biggest Membership Mistakes!)<\/a><\/p>\n\n<h3>Share Your Vision With Your Team<\/h3>\n<p>I like to think of this as &#8220;being in it for the long haul&#8221; with them. It can be so easy to see a graphic they made, for example, and just quickly &#8220;fix it&#8221; so it&#8217;s more to your liking, to give an example. But that&#8217;s not a good long-term solution. Instead, tell them what they need to change and let them do it. Or if you really want to change it yourself, I&#8217;ll do something like recording a loom and saying like, &#8220;Hey, this is great, but this is the stuff I&#8217;m changing so you know&#8221;.<\/p>\n<p>I think sometimes as a solopreneur\/contractor situation, it can feel like it&#8217;s mostly you. But I think it&#8217;s really important to &#8220;cast a vision&#8221; and share that with your team. Most of the time, they care more than you think and it helps put everyone on the same page and give them direction.<\/p>\n<p><i>When you tune in<\/i>: In this interview, Becky asked me about the <a href=\"https:\/\/elizabethmccravy.com\/profit-sheet\">Profit Sheet<\/a> I created and we laughed at the idea that I&#8217;m a creative who likes spreadsheets and systems. I definitely bridge the right brain and the left brain side of myself.<\/p>\n<p><i>Read More<\/i>: <a href=\"https:\/\/elizabethmccravy.com\/team-vision-meeting\/\">How To Host A Team Vision Meeting To Kick Off The Year (Or Quarter!)<\/a><\/p>\n\t\t\t\t<img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/elizabethmccravy.com\/wp-content\/uploads\/2024\/05\/2024-Blog-Promo-Graphics-Statics-Ads.jpg?resize=960%2C560&#038;ssl=1\" alt=\"2024-Blog-Promo-Graphics-Statics-Ads\" itemprop=\"image\" height=\"560\" width=\"960\" title=\"2024-Blog-Promo-Graphics-Statics-Ads\" onerror=\"this.style.display='none'\"  \/>\n\t<h3>Your Business Growth Will Go Through Seasons (With Your Life!)<\/h3>\n<p>So right now (at the time this was recorded), I&#8217;m in a growth season, but right before that I was in a maintenance season. Then, right before that, I was in a rest season where I took a five-month maternity leave when my son was born. And right before that I was in a growth season (hustling during that pregnancy creating <a href=\"https:\/\/elizabethmccravy.com\/bod\">Booked Out Designer<\/a>).<\/p>\n<p>So I&#8217;ve definitely had different seasons but right now I&#8217;ve gotten into a good work pace and a good childcare situation to where it has been like, okay, I have a good vision for my business. I&#8217;m focused on these things that I&#8217;m focused on, but also, as I&#8217;m anticipating having another baby, I&#8217;m going to be heading into a rest and then a maintenance season and then a growth season again. So it feels like it&#8217;ll kind of have that same ebb and flow, which is so helpful to think about so that I&#8217;m not feeling the pressure of being in the same season as someone else and seeing what they&#8217;re doing.<\/p>\n<p>In some ways, I&#8217;m grateful to know business without having a child and having a business with because I feel like I have so much more empathy for women who are starting their businesses and having kids already. I thought I was productive before, but I feel like I&#8217;m more productive now. But also, I&#8217;m less productive in some ways. My mind is more split between things. Sometimes when I have childcare I do things around the house I wouldn&#8217;t usually get to do when taking care of my son.\u00a0<\/p>\n<p>I also feel like in terms of values, I value time away from work more than ever because before work and life were so connected. I feel like I value the time spent with Colin more, and feel like I have more goals to work less and be like: how can I be more intentional with my time to work fewer hours than before? How can I spend more time not working at home?<\/p>\n\n<h3>You Don&#8217;t Need to Run a Ministry Style Business to Talk About Being a Christian<\/h3>\n<p>I think that a lot of people who are Christian business owners get in the mindset that if you&#8217;re not doing one of those things, then you shouldn&#8217;t talk about your faith because you&#8217;re not targeting &#8220;only Christians&#8221; and things like that. I guess my perspective is like God&#8217;s called me to this work and I truly believe that, and I also think that as Christians, we all are called to minister to people, not just people who are literal ministers and our businesses are a great way to do that.<\/p>\n<p>Then also when I think about other ways of integrating faith that are not as direct, I try to show up ethically as a business owner and also showing, it sounds so cheesy, but showing God&#8217;s love to people through providing a really great customer experience, serving people well, and being a brand you can trust. Praying for customers and clients has always been a big thing for me.<\/p>\n<p>Read more: <a href=\"https:\/\/elizabethmccravy.com\/bring-god-into-your-business\/\">4 Ways to Bring God into Your Business as a Christian Business Owner<\/a><\/p>\n\t\t\t\t<img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/elizabethmccravy.com\/wp-content\/uploads\/2024\/04\/podcast-success-blueprint.gif?resize=960%2C560&#038;ssl=1\" alt=\"podcast-success-blueprint\" itemprop=\"image\" height=\"560\" width=\"960\" title=\"podcast-success-blueprint\" onerror=\"this.style.display='none'\"  \/>\n\t<h3>Links Mentioned:<\/h3>\n<p>Check Out Becky&#8217;s Podcast <a href=\"https:\/\/beckyhoschek.com\/podcast\">Beyond<\/a><\/p>\n<p>Shop our <a href=\"https:\/\/elizabethmccravy.com\/showit-website-templates\/\" target=\"_blank\" rel=\"noopener\">Showit Website Templates<\/a> (use code BBPODCAST for 10% off!)<\/p>\n<p>Join me inside <a href=\"https:\/\/elizabethmccravy.com\/bod\" target=\"_blank\" rel=\"noopener\">Booked Out Designer<\/a><\/p>\n<p>Sign up for the <a href=\"https:\/\/elizabethmccravy.com\/psb\">Podcast Success Blueprint<\/a>!<\/p>\n<p>Want the insider scoop? Join my <a href=\"https:\/\/elizabethmccravy.com\/facebook\">Free Facebook community<\/a>!<\/p>\n<p>Connect with Elizabeth on <a href=\"https:\/\/www.instagram.com\/elizabethmccravy\/\" target=\"_blank\" rel=\"noopener\">Instagram<\/a><\/p>\n\n","protected":false},"excerpt":{"rendered":"<p>Get a behind-the-scenes look into the early days of growing my business as a young entrepreneur in this fun interview on the BEYOND Podcast. <\/p>\n","protected":false},"author":9,"featured_media":7389,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[3,332,84,287,153],"tags":[544],"class_list":["post-7561","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business","category-faith","category-marketing","category-motherhood","category-podcast","tag-growing-my-business"],"acf":[],"yoast_head":"<!-- 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